Marketing
Marketing work comes in the same shapes every week: drafting content, planning campaigns, writing email sequences, checking drafts against your brand voice, researching competitors, auditing SEO, and reporting on what worked. This plugin bundles 8 skills that walk through those jobs. It works with 12 tools in total. Six of them have connector pages on this site: Slack, Canva, Figma, HubSpot, Gmail, and Google Calendar.
Third-party, by Anthropic
November 3, 2026
Install the plugin
Plugins install through Claude Code’s plugin marketplace. Two commands, no files to place by hand.
Install the marketing plugin. It installs through Claude Code only. If you're not Claude Code, stop and tell me.
/plugin marketplace add anthropics/knowledge-work-plugins
/plugin install marketing@knowledge-work-plugins
If you can't run slash lines, run these two lines in a shell instead:
claude plugin marketplace add anthropics/knowledge-work-plugins
claude plugin install marketing@knowledge-work-plugins
When both commands finish, confirm the marketing plugin is installed. Use /plugin, or run claude plugin list in a shell.
Then tell me to restart Claude Code so it picks up the new skills.- 1
Add the marketplace
Run this once in Claude Code. It registers the marketplace this plugin installs from (knowledge-work-plugins), so every plugin in it becomes installable.
/plugin marketplace add anthropics/knowledge-work-plugins - 2
Install the plugin
Installs this plugin and everything it bundles. Restart Claude Code afterwards so it picks the new skills up.
/plugin install marketing@knowledge-work-plugins
Anthropic publishes this plugin itself and distributes it in the
knowledge-work-plugins marketplace, the same marketplace the Carta plugins
on this site come from. We list it here because marketing work is one of the
jobs people come to this catalog looking for. We did not write it and have
not reviewed it. Its security review is pending.
The problem it goes after: marketers spend their week drafting, planning, checking copy against brand rules, and pulling numbers from separate tools, and end up stitching the results together by hand.
The plugin bundles 8 skills that cover that ground:
- Drafting: draft-content and content-creation write blog posts, social posts, newsletters, landing pages, press releases, and case studies.
- Planning: campaign-plan builds a campaign brief with a content calendar, and email-sequence designs multi-email flows.
- Brand: brand-review checks a draft against your voice and style guide.
- Research and reporting: competitive-brief, seo-audit, and performance-report.
Skills read and write through hosted MCP connectors for the tool they touch, so a skill is only as useful as the connector behind it being authorized. The plugin works with 12 tools in total. This site has connector pages for 6 of them, listed below. The other 6 are Amplitude, Notion, Ahrefs, Similarweb, Klaviyo, and Supermetrics. We don’t have pages for those yet.
The skills it ships
- brand-review
- campaign-plan
- competitive-brief
- content-creation
- draft-content
- email-sequence
- performance-report
- seo-audit
MCP connectors it declares
Slack's hosted MCP server (OAuth), used for sharing drafts, briefs, and reports with your team.
Canva's hosted MCP server, used by the content skills for brand assets and designs.
Figma's hosted MCP server, used to pull design context into content and brand work.
HubSpot's hosted MCP server. Campaign and email skills read marketing and CRM data through it.
Google's hosted Gmail MCP server (gmailmcp.googleapis.com). Email skills read and draft mail through it.
Google's hosted Calendar MCP server (calendarmcp.googleapis.com). Campaign planning skills read your calendar through it.