Positioning
A third-party skill by Jason Cohen from A Smart Bear. It is a standalone skill, not part of a workshop. You give it headlines, ads, homepage claims, or pitches, and it reworks each claim to fit your customer's needs and your pricing strategy. It writes POSITIONING.md. It uses your pricing strategy and strengths if you have already run asb-more-or-less and asb-voters.
This skill hasn't been reviewed yet.
What it does
Rewrite your marketing copy so it sells the value you create, not the time or money you save.
How to use this
Once it is installed, this skill picks itself up. You do not need to name it.
- Created by
- Jason Cohen, A Smart Bear
- Category
- Marketing
- Source
- View source
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Add this skill
This skill is from a third party and hasn't been reviewed yet.
Copy this prompt into your AI tool to install this skill
Install the "Positioning" skill from https://raw.githubusercontent.com/asmartbear/asb-skills/4fc9c1ca1356d162d53798f86f86e2e259185224/.claude/skills/asb-positioning/SKILL.md. Read the SKILL.md there and follow it as a skill.- Download the zip file.
- Upload the zip into your AI tool.
Not sure which? See the install guide.
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Positioning
A third-party skill by Jason Cohen from A Smart Bear. It is a standalone skill, not part of a workshop. You give it headlines, ads, homepage claims, or pitches, and it reworks each claim to fit your customer's needs and your pricing strategy. It writes POSITIONING.md. It uses your pricing strategy and strengths if you have already run asb-more-or-less and asb-voters.
Third-party, by Jason Cohen, A Smart Bear
October 18, 2026
Install through the asb-skills plugin
This skill ships inside Jason Cohen's asb-skills plugin. Install the plugin to get this skill along with the other twenty.
- 1
Add the marketplace
/plugin marketplace add asmartbear/asb-skills - 2
Install the plugin
/plugin install asb-skills@asb-skills - 3
Or save just this skill
Download the SKILL.md file and place it in a folder named asb-positioning inside your .claude/skills directory.
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What this skill does
This is an overview of the skill from the site, not the skill's real instructions. The full SKILL.md Claude reads when this skill is active lives on GitHub at the source below.
Jason Cohen from A Smart Bear wrote this skill. We list it here so you can see what it does. This skill was written and reviewed by Jason Cohen. Read his own page for it at skills.asmartbear.com/skills/asb-positioning. It uses your pricing strategy and strengths if you have already run asb-more-or-less and asb-voters.
This skill is one of twenty-one in the Skills from A Smart Bear plugin, which you can install in one step.
View full SKILL.md on GitHub